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What Really Works in Dental Marketing?

Vice President of Marketing for PDS®, Matt Hall, and Vice President of Dentist Development and Dean of the PDS Institute®, Dr. Brad Guyton, co-authored the article, “What Really Works in Dental Marketing,” which was published in the December issue of Inside Dentistry.

Inside Dentistry

Click here to read the full article >>


In this article, the authors outline 10 easy-to-implement marketing best practices that will help dental practices both retain continuing care patients and attract new patients in 2016.

From social media to patient retention, Dr. Brad Guyton and Matt Hall share their expertise for any practice owners looking to maximize their marketing ROI.  Two decades ago, dentists didn’t need to worry much about marketing. However, patients now not only expect dentists to market their services, but also expect exceptional experiences.  The authors outlined the top easy-to implement marketing options that really work for dental practices in both retaining current patients and attracting new ones.

To find out what the 10 best practices are in 2016 for dental marketing, click here >>

Dr. Brad Guyton

Dr. Brad Guyton


Matt Hall


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About Katie Leonard

Katie Leonard is the Talent Acquisition Marketing Coordinator at Pacific Dental Services. She graduated from Chapman University, where she studied psychology and business administration. She's a big fan of marketing, soccer, anything considered "dessert," and a clean desk.